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MF Communication is an award-winning public relations firm offering a refreshing approach to public relations, internal communications and marketing services. Our success lies in the highly personal and proactive approach we take to meeting the PR & Marketing Communication needs of our clients. Learn more »
Latest news
As new technologies continue to drive developments in how businesses can communicate with their customers and consumers, choosing the right media is becoming increasingly complex. A recent report published by the US-based media software company, Vocus, provides useful insights into how the media has been transformed dramatically in recent years and how it may continue to evolve. Michele Filippi examines the report's key conclusions and what it means for businesses who avail of PR to reach their target audiences.
The New Year has ushered in another era of accelerated change in the world of media which is being driven by technological advances. This ever-expanding and increasingly fragmented media landscape means choosing the right mix of communication channels and techniques is going to require careful consideration by those in charge of the marketing or PR budget. Michele Filippi of the Belfast-based PR & Communications consultancy, examines some of the latest trends and what they mean for businesses wishing to reach customers and consumers through traditional and new media.
Clients
“MF Communication provides external and internal communication services to Diageo Ireland Corporate Relations and Corporate Social Responsibility teams. Recently they assisted us with the development of a micro-website about the Arthur Guinness Fund, for use by all Diageo employees. It is a great achievement to have a central, online repository now for this vast body of work. Feedback from the global brand, local brand, and CR teams has been so positive. We are delighted with MF Communication’s support.”
